Jaguar Land Rover announces new design center

The expansion represents the first major construction project at one of the company’s non-manufacturing sites in over a decade.

The development is intended to become one of the world’s foremost automotive product, engineering and design sites – fitting for a company with ambitious plans for continued global growth.

Jaguar Land Rover’s Virtual Innovation Centre in Gaydon

The development will include design centers for both Jaguar and Land Rover.

Jaguar Land Rover worked with leading architectural practice Bennetts Associates to design the scheme and has engaged Laing O’Rourke as its construction partner. Laing O’Rourke will develop the site to create a unique landscaped campus comprising new offices and Jaguar and Land Rover design centres.

The Jaguar F-Type British Design Edition

Chris Elliott, Property Programmes Director for Jaguar Land Rover, said: “The new design and engineering centre is a testament both to Jaguar Land Rover’s British heritage of innovation and its compelling vision for future vehicle technology. The new space will centralise our design, product engineering and purchasing functions in an original and modern environment, as well as creating additional capacity for the future.”

(Source: Jaguar Land Rover)